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Connect your Shopify store to User Intuition to sync customer data and recruit participants for research studies directly from your customer base.

Prerequisites

Before you begin, make sure you have:
  • A Shopify store with customer data
  • A User Intuition account (or create one during setup)

Installation

1

Install the app

Find and install the User Intuition app from the Shopify App Store.
2

Authorize

Review the requested permissions and approve the connection.
3

Connect your account

You’ll be redirected to User Intuition to log in or create an account. Your Shopify store is automatically linked to your User Intuition account.
4

Start syncing

After connecting, your Shopify customer data begins syncing automatically.

Using the integration

Invite Shopify customers to studies

Once connected, your Shopify customers are available as a participant source when recruiting for studies.
1

Open a study

Go to your study dashboard and navigate to the Invites tab.
2

Click Actions

Click the Actions dropdown and select Add Invites.
3

Browse contacts

Switch to the Contacts tab to see your synced Shopify customers.
4

Use segments

Switch to the Segments tab to invite customers by segment — for example, recent purchasers, high-value customers, or churned customers.
5

Send invitations

Select the customers you want to invite and confirm.

Customer data sync

The integration syncs your Shopify customer data to User Intuition, including:
  • Customer email addresses and names
  • Purchase history context
  • Customer segments
Data syncs automatically on an ongoing basis. New customers added to your Shopify store become available in User Intuition without manual intervention.

Use cases

Post-purchase feedback

Interview recent buyers to understand purchase motivations and satisfaction.

Churn analysis

Reach out to customers who haven’t purchased recently to understand why they stopped buying.

Product research

Talk to your most engaged customers about new product ideas or improvements.

Brand health

Survey a cross-section of your customer base to track brand perception over time.

Managing the connection

To view or manage your Shopify integration status, check the integration settings in your User Intuition account. To disconnect, uninstall the app from your Shopify admin panel.

Troubleshooting

Customer data may take a few minutes to sync after initial setup. If customers still don’t appear after 10 minutes, try disconnecting and reconnecting the integration.
Ensure you’re logged into the correct Shopify account and have admin permissions. Try the installation process again from the Shopify App Store.
Segments are based on your Shopify customer data. Verify that the customers you expect are properly tagged or categorized in your Shopify admin.

Need help?

Contact support

Email our support team for assistance

Recruiting overview

Learn about all participant recruiting methods